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The story behind the brand

Valentino LC

Founder of Valuxxo. Qualified image consultant, stylist and beauty professional with over 20 years of experience across the UK and Europe.

The Story

From a frustration, a mission

Valentino LC is the founder of Valuxxo, bringing more than 20 years of experience across beauty, aesthetics, image consultancy, styling, skincare, and brand-led customer experience.

A qualified image consultant and qualified stylist, Valentino has worked across the UK and Europe, developing a deep understanding of how beauty, skin, confidence, presentation, and personal style connect. His background spans beauty brand management, aesthetic decision-making, skin-focused client needs, product positioning, customer experience, and the wider luxury beauty industry.

Over the years, Valentino has also been involved in major beauty industry events, giving him first-hand insight into professional standards, emerging trends, client expectations, and the evolving relationship between beauty, wellbeing, and self-presentation.

Through Valuxxo, Valentino brings together practical expertise, refined taste, and a human approach to beauty. The brand reflects his belief that beauty advice should be trustworthy, elevated, useful, and rooted in real experience.

The Philosophy

Transparency as the first ingredient

For Valentino, effective skincare does not need to be complicated or compromise on naturalness. Every Valuxxo product is born from this conviction: high-concentration active ingredients, formulated with maximum transparency, free from parabens, silicones or synthetic fragrances.

ECOCERT certification is not optional but a fundamental commitment: it guarantees that at least 95% of ingredients are of natural origin, that no GMOs are used and that production meets rigorous environmental standards.

"The modern man deserves products that truly work, with ingredients he can pronounce and understand. Transparency is our first ingredient."
VL

Valentino LC

Founder & CEO, Valuxxo Italia

The brand pillars

The Values That Guide Valuxxo

Authenticity

Every product is born from a real need. We don't create for the market — we create for the man who wants the best for his skin.

Certified Naturalness

ECOCERT COSMOS NATURAL certification on every product. Active organic ingredients, no compromise on quality.

European Excellence

Formulated and produced in the European Union, to the world's highest cosmetic standards. Made in EU is not just a label — it is a guarantee.

Sustainable Impact

Recyclable packaging, low environmental-impact ingredients, transparent supply chain. Self-care should not come at a cost to the planet.

Expertise

Areas of Expertise

Image Consultancy

Qualified image consultant with over 20 years of professional experience

Professional Styling

Qualified stylist with expertise in luxury beauty and fashion

Beauty & Aesthetics

Professional background in beauty, aesthetics and men's skincare

Beauty Brand Management

Experience in brand management, product positioning and customer experience

UK & Europe

Worked across the UK and Europe in beauty and luxury sectors

Founder of Valuxxo

Founded Valuxxo to bring ECOCERT certified skincare to modern men

Brand Certifications

ECOCERT COSMOS NATURALCruelty-FreeVegan-FriendlyDermatologically TestedMade in EU

Discover Valuxxo Products

Every product is the result of Valentino's vision: natural, certified, effective. Discover the complete men's skincare range.